Monday, September 5, 2011

SEGD Workshop: Material, Process, and Green Design

Material, Process, and Green Design
Themes: Documentation & and the Design Process, Sustainability, Materials
September 15, 2011
5:00 - 8:30pm
160 5th Ave., Fifth Floor
New York, NY 10010
Click here to register.

The SEGD Documentation and the Design Process Practice Area is sponsored by Design Communications Ltd. with Creo Industrial Arts and Principle Group.

The workshop is sponsored by iZone, Jones Sign, and SignComp.

In today's environment, it is often difficult to know what materials and processes truly are sustainable and which are nothing more than an empty sales pitch. Even when we have a clear creative vision for a green project, what are the key points in the development process that we can focus on to ensure that vision isn't lost in translation?

This workshop will take a global look at environmental graphic designers' responsibilities toward sustainability, and provide perspective from experts in the fields—people who are making a change.

This course will:

  • Identify strategic communication tools to help your clients understand the tangible advantages of going green
  • Examine how to streamline your creative development and documentation process to integrate your sustainable vision into a final product
  • Help you learn how to apply a green checklist to your material and method selection process
  • Hear about the sustainable aspects of commonly specified substrates and fabrication techniques, while discovering greener alternatives
  • Explore new possibilities for environmental graphic design through materials samples provided by Material ConneXion

Tuesday, May 3, 2011

Image Microsystems Wins Green Product Showcase Award at ISA 2011

Image Microsystems Wins Green Product Showcase Award

Patent pending MicroStrate™ sign substrate is a versatile material made completely of recycled e-waste plastic. Image Microsystems' proprietary manufacturing process combines "dirty" plastic found in spent printer cartridges and computer or printer housings and converts it into resilient, cost-effective, earth-friendly products. Recent tests conducted by Texas Tech University show that MicroStrate™ sign substrate is as durable as aluminum, but is much greener, contributing only ¼ the carbon footprint.

Dirty plastic is considered valueless in the recycling supply chain and as a result frequently ends up in landfills. Now, purchasers of signage and markers made from MicroStrate™ can save money on a product as tough -- but not as theft-prone as aluminum -- while simultaneously feeling good about contributing to carbon footprint and e-waste reduction. As a result of these benefits, MicroStrate™ signage has recently been installed on roadways in several municipalities and on large corporate campuses.

Tuesday, February 8, 2011

Renewing our Green Commitment

Here is a fun video from Ken Mergentime, Sign and Digital Graphics Magazine. As business picks back up in 2011 we all need to continue being environmentally conscious in our businesses.

Monday, January 31, 2011

Sustainability Committee

The ISA Sustainability Committee which was a Subcommittee until late 2010 is set to achieve a variety of goals this year. 2010 was a an important year for the committee establishing itself as a legitimate committee set to tackle various sustainability issues and become a resource for the sign industry.

The committee is made up of a diverse group of industry professionals from various backgrounds. The complete list of members is below. Also listed below is an inside look at a few of the committees goals. 

I.   ISA 2011 Strategic Plan pertaining to the Sustainability Committee

The safety, quality and acceptance of industry products, services, and performance will 
improve as a result of ISA sponsored research and influence in industry standards and guidelines. 

Objective 1:  Expand outreach efforts to standard setting and regulatory groups, and develop cooperative training initiatives that address signage and visual communication standards.
Objective 2:  Improve outreach efforts to affiliated industries/associations to gather 
technical and training knowledge.

Objective 3:  Increase ISA research capabilities in support of industry positions.

Objective 4:  Improve ISA’s and industry’s understanding and documentation of best 
practices in the signage and visual communications industry.

II.  2011 Program Initiatives

Sustainability Committee Mission Statement: Position ISA as a leader in sustainability in the sign industry, reflecting support of people, planet, and profits as a whole.
Program Initiative I: Develop industry positions and sponsor research to respond to sustainability challenges and government regulation.

- SC Strategic Program Initiative: Research, report, respond, and train on environmental regulatory issues at the local, state and federal level.

Program Initiative II: Encourage and communicate the positive environmental choices available to the on-premise sign industry.

- SC Strategic Program Initiative: Create content to appear regularly in trade publications and online media and social networks.
- SC Strategic Program Initiative: Enhance and develop the Green Product Showcase.

Program Initiative III: Position ISA as the resource for sustainability in the sign industry.

- SC Strategic Program Initiative: Continue review of existing literature and standards to better understand sustainability issues pertaining to ISA members.
- SC Strategic Program Initiative: Increase ISA research capabilities in support of industry positions.
-  SC Strategic Program Initiative: Create additional, online resource for sign industry re: sustainability issues and definitions.

Program Inititative IV: Establish cooperative partnerships with relevant industry organizations

- SC Strategic Program Initiative: Partner/join/sponsor appropriate organizations to strengthen resources available to our stakeholders on sustainability issues as they affect the sign industry.
- SC Strategic Program Initiative: Develop a cooperative Sustainability Summit with participation of relevant organizations and stakeholders.

The 4th relates to building actual resources and case studies. This initiative is an opportunity for other companies to participate and share information about different things being done today regarding sustainability. Anyone who has something to share should contact Sapna Budev.

Environmental Committee Members
Teresa M. Young, Chair, Sign Biz, Inc. – Chair
Sapna Budev – ISA Staff Director
Grady Brown , ASI corporate
Beth Gillespie, Acorn Signs & Graphics
Anne-Marie Girard, Akzo Nobel
Melanee Jech, Icon Identity Solution
Carol Keljo, Security Signs
Jason Melby, Daktronics
Kerry Moore, CAO Group
Harry Niese, Midwest Neon Supply
Mike Santos, Nova Polymers

Tuesday, January 11, 2011

How To Be A Green Sign Company

In the January issue of Sign Builder Illustrated there is a Green Supplement that has several articles related to green issues including one that I wrote called "How To Be A Green Sign Company." 

As we move into 2011 there is still a lot of uncertainty around what companies need to do to be more environmentally conscious. This article along with the other articles in this issue give insight into what other companies are doing which hopefully inspires you to do the same.

After reading my article a college had the following comments which I thought I'd share - "When you look at green the easiest way to accomplish large goals is to be minimalistic about your approach-  If you re-evaluate your product line and ask Do I  need this or how can I condense  this product - that is where the win – win comes from -  Saving money and reducing resources."

Wednesday, December 8, 2010

Code Council Offers Complimentary Download of New IGCC Version 2.0

The International Code Council has launched Version 2.0 of the International Green Construction Code for use as a jurisdictional tool to regulate green construction, and as a document for comment leading into the 2011 Code Development and Final Action hearings. You may access IGCC PV 2.0, including excerpts of the code’s Water Provisions as free downloads, on the Code Council’s website at Public Version 2.0 reflects the work of the IGCC Public Hearings Committee, which conducted a review of 1,500 comments and nearly 120 hours of testimony during eight days of public hearings during August 2009 in Chicago.

The IGCC applies to new and existing, traditional and high-performance commercial buildings. It includes ANSI/ASHRAE/USGBC/IES Standard 189.1 as an alternative compliance requirement. Coordinated with the ICC family of codes, the IGCC is designed to go beyond traditional code requirements for those communities who are aggressively pursuing a sustainable goal.


Tuesday, December 7, 2010

Maintaining the Green Learning Curve by Beth Gillispie

Anyone invested in sustainable design and products, especially in the fields of architecture and design as well as signage, knows that new ideas,  products, and applications are emerging every day.  The challenge is to maintain our “green learning curve” in the midst of our busy lives.  It helps to network with like minded colleagues who are also passionate about sustainability, and it helps to stay connected with vendors, associations, and publications with a focus on green building.

I have found that one of the easiest ways to get a daily dose of inspiration and keep my learning curve strong is to use the internet to do the research for me.  You can stay current with just a few minutes every day (easier than an exercise routine!) by setting up a free GoogleAlerts account. Type in your key words, and each day Google will send you articles available on the web with those key words. For example, I have set up “green friendly signage” and “environmentally friendly signs” as some of my topics. Those of you who follow sports teams or other specific topics know that this is similar to having your own personal news delivered to your email each day.  The items are not always relevant, but there are often some jewels amidst the cyberspace asteroids, and for the few minutes it takes to scan the results you just might see an application that not only lifts your learning curve, but also your ability to innovate and provide more sustainable solutions yourself.